by Dave Scott | Mar 17, 2020
Catching the eye of your audience might mean the simple mention of the word Coronavirus. (aka COVID-19) At this point, Coronavirus has become a pandemic. And instead of freaking out and buying an F-150 load of toilet paper, hand sanitizer and canned food, you could be...
by Dave Scott | Dec 30, 2019
Ep. 13 – Confessions of a Burnt-Out Marketer: Marketing interview with Adam Martin http://traffic.libsyn.com/scottdigitalmarketing/01_season_13_ep_confessions_burnt_out_marketer_adam_martin_f5.mp3Podcast: Play in new window | Download In this episode of Confessions of...
by Dave Scott | Dec 28, 2019
I love the movie City Slickers. It’s a comedy starring Billy Crystal as Mitch, a vacationing businessman, who takes on the adventure of driving cattle. In the middle of the movie, Mitch meets a rough-around-the-edges cowhand named Curly, played by Jack...
by Dave Scott | May 16, 2019
“I know it’s important to create compelling blogs, emails, and any other content that gets my customers engaged. I also know that content is important for my SEO, and the best way to grow that tight connection I’m looking for with my audience and customers. But, to be...
by Dave Scott | May 14, 2019
When you begin to learn more about the craft of copywriting, you’ll quickly realize that “good copywriting” consists of two schools of thought: Hammer the reader with red headlines, yellow highlighting, and aggressive copy that grips the reader like a terrier shaking...
