About Us

We’re a group of bold, creative and experienced strategists and implementors who deliver compelling digital marketing services that get results. And we make sure to have fun while doing it.

For 20+ years, we’ve been specializing in guiding high-growth tech companies including MSPs, SaaS providers, tech startups and IT Services firms to leverage their sales and marketing to go for the gold.

Growing a business is a thrilling, though bumpy, ride. This type of work isn’t for the faint of heart, the risk averse or those allergic to discomfort. So, if you fall into any of these categories, we are not the right sales and marketing growth firm for you. However, if you thrive on challenges, hard work, creative problem solving and innovation, we’re a perfect match.

This world richly rewards the risk-takers and the fearless who go after exactly what they want. These are our people.

Are you one of the go-getters who will look back in 20+ years and see a person who went for exactly what they wanted? Or are you going to see someone who played it safe and stayed stuck as soon they hit quick sand?

Anyone can have a safe and ho-hum life. That’s not us. We hope that’s not you either.

Stick with us and we’ll guide you to go for your next big thing, whether it’s the next evolution of your business, a new project or a wildly impossible goal. We want to see you succeed and earn your freedom in the process.

We have many strategies and tactics in our tool box that are firmly grounded in content and inbound marketing principles that will get you there. In fact, we’ve dedicated an entire page to them here.

Lastly, we’re glad you found us. Let’s make great things happen together.

 

Vision

To create the most transformational sales and marketing growth strategy firm to make IT owners massive amounts of money while finding purpose and having fun.  

Mission

At SGS, we know that tech owners struggle to leverage the right sales and marketing strategies and tactics to grow their businesses. So, we help them create the content and processes they need to increase their revenue, earn their freedom and be the leader they were always meant to be. 

Values

Honesty
Boldness
Creativity
Growth-Focused
Excellence
Accountability

Dave Scott

Dave Scott

Founder and CEO

Dave is our Founder and CEO. Basically, he’s the boss, which he doesn’t take lightly. His client-centric and direct approach ensures that his clients get marketing that actually works. Dave’s worked with well-known corporate brands such as General Nutrition Centers, California Closets, Circuit City, and Verizon Communications. Dave has 20+ years of experience working with MSPs, SaaS, Tech and IT firms and B2B companies. He pours his wealth of marketing knowledge into clients making sure they’re seen, heard and valued in the current tech climate. Dave also hosts the podcast: Confessions of a Burnt-Out Marketer where he shares his and guests’ insights on the marketing industry at large. He’s also a contributing writer at E-Commerce Consulting and the Good Men Project. In the end, Dave delivers digital marketing leadership, strategies and tools that lead clients to success and prosperity. Though Dave is a master when it comes to marketing, his biggest pride and joy are his two phenomenal daughters. When he’s not with them, you’ll probably find him at the badass Academy of Combat Arts in Fargo training for an amateur boxing bout. His other loves include skiing Keystone and Vail in Colorado, jamming out to his SoundCloud playlist, having great conversations over Caribou Coffee while enjoying the summer sunsets in Fargo. Lastly, he’s an avid supporter of medical mission trips to developing nations, the fight against human trafficking, and emotional healing for business owners.

Heather Zinger

Heather Zinger

Director of Operations, Creative Services, & Client Success

Heather is our Director of Operations, Creative Services, & Client Success. She can organize, strategize, motivate, and get things done like no other. She makes sure that everything keeps running smoothly not only behind the scenes but on the client end as well. Heather’s made a reputation for herself as an honest straight shooter who’s committed to excellence and timelines. In addition to her operational and account management responsibilities, she oversees content creation and production. She, along with the rest of the SGS team makes sure that quality content comes first, the kind that inspires prospects to connect, to trust, and to commit. She has a background in French language and literature, copywriting, video production, and education. Her ability to creatively translate technological products and services for all audiences is her passion. To say that words are embedded in her blood is an understatement. As she, herself, will tell you, words are the primary vehicle for ideas, and together, they have the power to fuel vast changes. Though words are her first love, her husband is now a top contender. She spends most of her free time with him watching comedies, exploring new places, enjoying art and bold, spicy foods. Lastly, she’s a fierce advocate for mental and physical health and well-being.
Nicole Boe

Nicole Boe

Operations & Project Manager

Nicole is our Operations and Project Manager. She’s our expert team wrangler, making sure client deliverables are completed on time and on point. When she’s in the mix, things get done—no ifs, ands, or buts. Nicole not only deftly handles our project coordination and processes, but she also harmonizes them to create better client experiences. She’s an excellent communicator and looks for the “good” in every situation. Nicole thrives in environments that allow her to serve customers and solve problems with determination and empathy. She has a passion for nurturing her family, friends, and at times, complete strangers. In her spare time, she devours thriller novels, creates meals from scratch, and spends time with her husband and dog, Tofu. Nicole is a champion for a wide range of social responsibility, social justice, and equity issues and is an ardent vegetarian. 

Jenny Medina

Jenny Medina

B2B Technology Content Creator

Jenny is our B2B Technology Content Creator. With over nine years in the industry, she means business when she’s producing the kind of copy that commands attention. With a keen understanding of SEO and email marketing, Jenny’s adept at using content to drive our clients’ growth. Though an introvert by nature, she’s the exact opposite on paper. Her resourcefulness and passion for learning ensure that her creative ideas are imaginative yet grounded. She’s the quintessential go-getter with the organizational skills to boot. When she’s off the clock, you’ll find Jenny perusing and collecting rare books that originated in the 17th – 19th centuries. She also loves to practice yoga, go kayaking, and look after her “little zoo” of pets. Lastly, she’s a strong proponent of women’s and minority rights.

Aimee Childress

Aimee Childress

Administrative Assistant

Aimee is our Administrative Assistant. She runs the schedules, keeps us organized, and jumps in whenever we need an extra hand. Her extensive work experience is heavy in both administration and veterinary care (in her former life). Not only does she know how to handle animals with care and compassion, but she also handles our team and clients with an equal amount of attention and awareness. Her customer service and organizational skills are expert level and she’s no stranger to challenges. In fact, problems run from her. Aimee is positivity and buoyancy through and through. She’s often described as “bubbly” by those around her and she never misses an opportunity to lift up a fellow human. Not only does Aimee manage our leaders’ calendars, but she also supports client deliverables from behind the scenes. When not working, Aimee starts her day by caring for her “zoo,” which includes two dogs, a large outdoor pond of goldfish, and a cute cockatiel, Fred. To wind down the day, she enjoys laughing with her family and Target runs. In addition to spending time with her family and pets, Aimee loves listening to music and dancing. Lastly, she’s involved in making sure that rescue animals wind up in sanctuaries where they can heal and live out the rest of their lives.

Core Creative Contractor Team 

In addition, we also work with a talented network of graphic and website designers and video contractors to get you the services you need, performed at the highest level, and for the best value. 

Christy Tobin

Christy Tobin

Graphic & Website Designer

Christy is the Founder of Brown Design and our branding and website design expert. Her mad design chops keep our clients’ digital designs and websites fresh, relevant and up to date. She loves getting to learn so much about our clients’ companies while helping them rebrand and redesign their sites. In addition to her uber creativity and drive for excellence, she’s a tenacious problem solver. She enjoys spending time with her husband, two step children and their voracious pug, Pixel. She’s a devoted member of the CrossFit community and her favorite activities include biking, video games, pinball and board games. Basically, she loves the games. Lastly, she’s dedicated to making sure kids don’t go hungry and helps raise money for various charities through high-level, speedrunning gameplay.
Sohail “Simon” Kiani

Sohail “Simon” Kiani

Videographer, Editor & Animator

Sohail (soo·hil) is the Founder and Managing Director of Stellar Videos and our video and animation expert. His wide ranging video skill set includes creating explainer, corporate, marketing, whiteboard and animated videos. He also excels in video production and editing. Basically, Sohail lives, breathes and eats multimedia and Adobe Premiere Pro and After Effects, which he’s been doing for  12+ years. Not only is Sohail passionate and dedicated to delivering the best in video and animation to our clients, he’s also a compassionate, creative problem solver and team player. In his off hours, you’ll find Sohail spending time with his wife, two boys and his small, yet tight knit extended family. As he himself will say, they’re the greatest inspiration for his life. He also enjoys traveling and photography. Lastly, he’s a champion for innovative technologies, space exploration and green energy. 

Brad Putney

Brad Putney

Online Advertiser

Brad is the Founder of True North Consulting and our paid ads and SEO expert contractor. He helps us develop and fine tune our clients’ online presence via SEO and paid search ads (Google/Bing). He dives deep into online traffic analysis, cultivating data insights and creating keyword searches. He uses this ongoing plethora of information to adjust for peak ad campaigns performance. Overall, he’s just a really smart dude. Not only does he bring his extensive education in finance, economics and management in to play, but he’s a whiz at managing all the tiny details. He’s highly invested in client success and collaborative team work. Some of his favorite pastimes include boating, hiking in state and national parts and photography. He and his wife have a beagle named Eddy and a cat called Hurricane. Lastly, he’s passionate about helping animals find a home, assisting children living with disabilities in Nepal and protecting water quality and conversation.

Ready to grow into your next big thing? Let’s connect!

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