Embracing AI: Tools for Marketing and Sales

Embracing AI: Tools for Marketing and Sales

👤I need this completed by 5:00 PM, no exceptions!  Picture it: This message just came in from your supervisor. Normally, your deadlines are met with ease, but this week has been a doozy.   Members of your team are out of the office, and you’ve had to take on more...

How The One Word Methodology Will Change Your Life in 2024

I love the movie City Slickers.  It’s a comedy starring Billy Crystal as Mitch, a vacationing businessman, who takes on the adventure of driving cattle.  In the middle of the movie, Mitch meets a rough-around-the-edges cowhand named Curly, played by Jack Palance. ...
ADMINS: Not the hero you expected, but the hero you need

ADMINS: Not the hero you expected, but the hero you need

Who are the unsung heroes of every modern workspace?  Admins, that’s who.   Not All Heroes Wear Capes.  Not all heroes wear capes. Here’s just a short list of their superpowers: amazing ability to juggle five million tasks, charming way of keeping everyone on track...
Top B2B Social Media Platforms for MSPs to Drive Growth

Top B2B Social Media Platforms for MSPs to Drive Growth

Survey Says That 99% of MSP Owners HATE SOCIAL MEDIA  Okay, okay, maybe this survey isn’t real, but it could be based on what we hear from clients on a regular basis.  Here’s what they tell us:   We haven’t touched our social channels in 3 years!  All our clients come...

Get to the meat of what you’re selling with SVP.

Companies that follow the specialization, verticalization, productization (SVP) formula make it easy for their buyers to buy from them.  Though the name sounds duller than a dishwasher, it could prove to be the most important piece of your sales and marketing revenue...