by Dave Scott | Mar 25, 2024
Digital marketing is a weird world of constantly evolving AI, algorithms, and trends. It’s constantly shifting like the sands of time making consistency tough to achieve. And consistency is THE cornerstone of success for your sales and marketing. As a leading...
by Dave Scott | Jul 21, 2021
Far from being archaic, irrelevant or dead, email is still effective and timely, not to mention, ubiquitous. Email is where almost everyone hangs out (unless you were born before WWII). According to the book, Rebel’s Guide to Email Marketing “94% of Americans use...
by Dave Scott | Mar 7, 2014
You have an awesome product. You are selling it online through your E-Commerce solution. You hired an E-Commerce Director to lead the charge. You integrated your company website into Magento, IBM Websphere or Miva Merchant E-Commerce platforms. You have uploaded SKU...
by Dave Scott | Aug 23, 2013
Twitter is such a great social media platform. Twitter is short and still very relevant to your prospects and customers. It’s a great way to communicate. But did you know there’s some guidelines on how to use Twitter properly? While there’s not a...
by Dave Scott | Jul 11, 2013
E-Commerce can be incredibly challenging. Between driving traffic to your website, increasing shopping cart conversions, managing your product and SKU data, keeping track of customer data, it can make your head spin. So how can you make your E-Commerce...